Should You Produce Your Own Video or Hire a Professional Production Company?

Like everyone else who is considering video marketing to launch or grow their businesses, you too must be in dilemma. The choice between going on your own to produce your video or hiring a professional service to do it for you requires careful consideration.There are several reasons why you should entrust this task to a professional even though it will cost some money. If you are a manufacturer, trader or marketer, your core competency is in your chosen field. To learn professional video shooting techniques and skills requires lot of time and effort and also costs money.Consider and weigh your options in terms of money, time and energy spent against hiring someone to do it for you quickly with quality output. Digital media is a skill learned with dedication over a period of time and these people will certainly do a much better job than you to let you concentrate on video marketing of your products.If you want to produce it on own without outside help, you will need to organize yourself very well. First, you have to determine the product or service that you want to feature in the video. Secondly you have to decide on the duration of the video. Too long a video and your audience may switch off, too short and you may not be able to say or feature all that you want to display. You must strike the right balance and write a functional script before you shoot the video.Next, you have to choose whether you will yourself present the products in the video putting yourself in the anchor role, or hire someone professional to do it for you. You may save the cost of hiring someone, but the end result may not be satisfactory, because your body language, voice pitch and modulation may not create the impact required.Even the equipment like cameras, tripods and sound recording that you possess may not be of professional quality. A video shot on camcorder and something shot in studio under controlled conditions and lights will definitely give better results. Home use camcorders even though very convenient and easy to use are no match for studio quality equipment used by professionals. Editing the final cut requires dexterity and creative skills.Trial and error in this department will prove to be a disaster. Professional video editors know exactly how much to shoot, where to make appropriate cut in the final version and how to keep the video within the time limit and still incorporate all the essentials of the story it wants to tell.Consider the time spent in learning all the stuff, wasting precious resources and missing the bus when you should already be selling, than struggling with your camcorder. Add to it, if you don’t like what you have produced, chances of others finding it watchable are very slim. Let the pros do it so that you can better expand your time and effort in video marketing.

Launch Tree – Can it Really Help You Make Money Online?

We as affiliate marketers have heard about so many products that we are constantly on a roller coaster about what products are just hype or what products will change how we do internet marketing. And this product, Launch Tree, is no exception.

Each month we have at least 10 products being entered into the market place and we question if they can really change how we do business on the internet. Yet we are always on the prowl looking and searching for products that will make our internet marketing experience run smoothly.

We want products that will be up and running in a short period of time and product that will product results all the time. It does really matter how much the guru that is selling the product is making, all we care about is: can this product work for me?

Make money online opportunity seems to come along all the time and yet it seems that even though we buy into these make money online products we really don’t seem to be making all that money. So the question always comes back to: how can I make money online using this product?

So once again a shiny new toy called Launch Tree has come on the market. This product is promising that it will teach affiliates how to make money online by just giving away free cds, dvds, software just about anything that will help you make money online.

As an affiliate the first question that will jump to the front of your mind is how much money can I make online by giving stuff away? I know because that would be the first question that I would ask too.

Well both these guys who are behind the product claim that they have made a lot of money doing just that and they will be showing you how to do it too. You also know that they will be showing you how to do it with a price tag associated with it.

But before you go off to get this shinny new toy please stop and take a good look at where you are in the make money online game. If you are just starting out as an affiliate marketer make sure that you know if this product, Launch Tree, can help you grow your business.

If you don’t think that it can improve your online income then you might want to sit this one out. However, if after reviewing it-you think that it will enhance your business then take a stab at it. But remember the golden rule in the “make money online” game: you must put the product to use.

You cannot buy the product, download it and do nothing and make money. So if you see that this is a good fit for you and you know that you will be making an effort to put in practice what the product says it will do, then make that decision and follow through with it.

How to Promote Business Online

How to promote any business? Go out and tell about your business to every single person you met on the street. This is a promotion! Right? Well not exactly. It’s a great offline way of promotion but online, things are not that easy. To promote online business best way possible takes time and knowledge. No matter what business you are in, without promotion (proper marketing) and traffic (customers) your business is, well you have No business.

Your business promotion should have only one goal, to get as much exposure as possible. You probably have a website or blog and you are wondering how to get traffic to your site. Here are some of the ways how to get traffic for free:

Article marketing is great way how to promote business online. It’s free and easy but it takes some time for your articles to effect. If you decide for this option of marketing you only have to choose the best title you can think of within your niche and write about the subject with your own words. You will get more readers if you write about solutions for problems that other people have.
Next way to promote your business are forums. You simply register as a new user, than look for similar posts within your niche and make a post your self. You can open a new discussion about the problem you have or make a post to others statements. More you post, more of your signature file you will leave there and more people will click on your link.
Use eBay. Promoting your business on eBay is also great way of marketing. You simply register and sign your business in. But first look at others, how they are promoting it and simply copy. You can also try yahoo groups, MySpace and other directories to tell people what is your business about.